Police are investigating the armed robbery of a Golden Beach business this morning.

Shortly before 5am two men and a woman entered the Landsborough Parade bakery with one of the men armed with a firearm and demanded money from the female attendant.

After obtaining cash and taking the attendant’s handbag the three left the store.

The first man is described as being of thin build and 192cm tall. He was wearing a light coloured hooded jumper, dark track suit pants, a black baseball cap and had his face covered by a black and white cloth.

The second man is described as 172cm tall and was wearing a beanie.

The woman is described as being of slight build and was wearing a dark beanie.

The attendant, a 32-year-old Sunshine Coast woman, was not physically harmed during the incident.